Privacy Policy

1. Introduction and Scope

This Privacy Policy describes the types of personal information that Meridian Tech, Inc. (“Meridian,” “we,” “our,” or “us”) collects, uses, and discloses about individuals (“you” or “your”) who use our website (including https://trymeridian.com) and any online services or applications that link to this Privacy Policy (collectively, the “Services”). In this Policy, “personal information” means any information that relates to an identified or identifiable individual. By using our Services, you agree to the collection, use, disclosure, and other processing of your personal information as described in this Privacy Policy. Please note that your use of our Services is also subject to our Terms and Conditions described above.

Scope: This Privacy Policy covers personal information that Meridian collects in its role as a data controller – for example, information collected from visitors to our website or users of our own Services. This Privacy Policy does not apply to any personal information that we process on behalf of our customers in the course of providing our software-as-a-service platform. In those cases, we act as a data processor or service provider and process information only under our customer’s instructions and our contractual agreements with that customer. If you are using Meridian’s platform as an authorized user of a Meridian customer, you should refer to that customer’s privacy policies or notices for information about how your data is handled.

2. Information Collection

We may collect personal information about you from a variety of sources, including information you provide to us directly, information collected automatically when you use our Services, and information from third parties. In some cases, we may be required by law to collect certain personal information, or we may need personal information to provide the Services to you. We will inform you where personal information we request is mandatory. If you choose not to provide personal information that is required, you may not be able to use certain features of the Services.

A. Personal Information You Provide to Us
We collect personal information that you provide directly to us. This may include, for example:

• Contact Information. When you inquire about our Services, sign up for a demo, register for an event or webinar, or otherwise interact with us, you may provide information such as your full name, work email address, company name, company size, and whether you represent an agency. You may also choose to provide additional details when communicating with us.
  
• Communications. If you contact us (for example, by email, through a contact form on the website, or by phone), we will collect the information you share, such as your name, email address, phone number, and the contents of your message or any attachments you send. If you sign up for our newsletter or other updates, we collect your email address and any preferences you provide. We may use third-party service providers to manage and store these communications on our behalf. When we send emails, we (or our service providers) may use technologies like pixels or web beacons to gather data about email deliverability and engagement (e.g., whether you open our emails, click on links, etc.), as well as your general location and device information (described further below), to help us improve our communications and Services.
  
• Account Information. If you create an account on our platform, we will collect the information you provide during sign-up and account management. This typically includes your name, email address, phone number, and a password. You may also choose to upload a profile photo or other profile details, and if you create an organizational account or team, we will collect the organization name and any other details you provide for that profile.
  
• Careers. If you apply for a job with Meridian through our website or a third-party recruitment platform, you will provide your contact details and any information contained in your resume/CV (such as employment history, education, skills, etc.). We will use this information to evaluate your application and may keep it on file for a period of time consistent with hiring best practices and legal requirements.
  
• Payment Information. If you make a purchase or payment through our Services, you will provide payment information such as credit card details or other financial account data. We use third-party payment processors (e.g., Stripe) to handle payment transactions. Your payment information is provided directly to these processors and is subject to their privacy policies; we generally do not receive or store full credit card numbers, though we may receive a record of the transaction (e.g., the last four digits of your card, billing name, expiration, and amount).
  

B. Personal Information We Collect When You Use Our Services
When you use or interact with our Services, we (and our service providers) automatically collect certain information about your device and usage of the Services:

• Location Information. We may infer your general geographic location (country, city, or region) based on your IP address when you use the Services. This helps us understand where our users are located and tailor our content or Services accordingly. We do not typically collect your precise GPS location unless you expressly allow us to do so via your device settings.
  
• Device and Usage Information. We collect data about the device and software you use to access our Services. This includes your IP address, browser type and version, device type, operating system and version, device identifiers, and approximate device location. We also log information about your usage of the Services, such as the pages or content you view, the dates and times of your visits, the links you click, and the webpage that referred you to our site (the “referrer”). If you use our platform, we may log actions you take within the platform for security, auditing, and product improvement purposes (for example, login times or features used).
  
• Cookies and Similar Technologies. Like many online services, we and our partners use cookies, web beacons, and similar tracking technologies (collectively, “Cookies”) to collect information on our website and Services. Cookies are small data files placed on your browser or device that can remember your actions or preferences over time. For example, we use Cookies to keep you logged in, to remember your preferences (such as language or region), and to gather analytics about how users navigate our site. Web beacons (also known as pixels or clear GIFs) are tiny images or scripts that help record activities such as whether a page or email was viewed.
  

3. Use of Information

We use the personal information we collect for a variety of purposes, including:

• To provide and maintain our Services – For example, to set up and secure your account, to display content, and to process transactions or fulfill requests.
  
• To improve and personalize the Services – We use data to understand how users interact with our Services and to develop new features or enhance existing ones. This may include providing customized content, recommendations, and features based on your usage.
  
• To communicate with you – We may send you Service-related communications (e.g., confirmations, technical or security notices, updates) and respond to your inquiries, requests, or feedback. We may also send you information about new products or services, events, or other news about Meridian that may interest you (in accordance with your marketing preferences).
  
• For marketing and advertising – To market our Services, we may develop and display tailored ads on our site or on third-party sites (like social media platforms) and measure the effectiveness of our advertising campaigns. We might use information like your browsing history or email interactions to target advertising or determine what marketing content may be relevant to you.
  
• To generate de-identified or aggregated data – We may anonymize or aggregate personal information so that it no longer can identify any individual, and use that data for any lawful purpose (such as product research, statistical analysis, or improving our algorithms).
  
• To process payments and transactions – If you make purchases, we use your information to process payments and provide you with receipts or invoices.
  
• To detect and prevent fraud or abuse – We use information to monitor for suspicious or fraudulent activity and to ensure the security and integrity of our Services.
  
• For legal compliance and enforcement – We may use your information to comply with applicable laws, regulations, industry standards, and our own policies (including enforcing our Terms and Conditions or other agreements, and protecting the rights and safety of our users and third parties).
  
• For other purposes – We may use your personal information for any other purpose that we describe at the time we collect it, or otherwise with your consent.
  

Legal Bases for Processing (EEA/UK Users). If you are located in the European Economic Area (“EEA”) or the United Kingdom (“UK”), we only process your personal information when we have a valid legal basis to do so under applicable data protection laws. This means we process your data only when:

• Consent: You have given us consent to process your information for a specific purpose. For example, we will obtain your consent before sending you certain marketing emails or placing non-essential Cookies on your device. You have the right to withdraw your consent at any time.
  
• Contractual Necessity: We need to process your information to perform our contract with you. For example, when you use our Services, we process your account data and usage data to provide the Services you requested. If you apply for a job, we process your information to consider your application.
  
• Legal Obligation: We have a legal obligation to process your information. For instance, we may need to retain certain records for tax, auditing, or legal compliance purposes.
  
• Legitimate Interests: We (or a third party) have a legitimate interest in processing your information, and this is not overridden by your data protection interests or fundamental rights. We rely on this basis, for example, to secure and improve our Services, to understand how customers use our products, to carry out certain marketing and analytics, and to prevent fraud. When we process personal information on the basis of legitimate interests, we take measures to ensure that your rights and interests are protected and to balance any potential impact on you.
  

4. Sharing of Information

We may disclose or share your personal information with the following categories of parties, in the following ways:

• Affiliates and Business Partners: If Meridian in the future has corporate affiliates (for example, a parent company, subsidiaries, joint ventures, or other companies under common ownership), we may share your information with those affiliates to streamline our services and for internal administrative purposes. We may also share certain information with business partners or collaborators who work with us to offer integrated services or co-sponsored events, but we will do so only in accordance with this Privacy Policy or with your consent where required.
  
• Vendors and Service Providers: We employ third-party companies and individuals to facilitate our Services or to perform services on our behalf, such as website hosting, data analysis, information technology and related infrastructure, customer service, email delivery, and marketing, analytics, or advertising services. These service providers may need access to personal information to perform their duties. We authorize them to use or disclose the information only as necessary to provide services to us (for example, we share limited information with an email vendor to send out our newsletters).
  
• AI Service Providers: As part of providing our platform’s functionality, we may send data (which could include personal data in prompts or queries) to third-party artificial intelligence service providers (for example, API providers that supply AI-generated responses or analysis). We only do this to the extent necessary to generate the results or outputs you request. These AI service providers process data on our behalf to provide the AI capabilities within our Services. (For example, if our Service integrates with an AI language model to analyze text you input, the text might be sent to that AI provider to generate a response.) Such providers are contractually bound to process data only for our specified purpose and to maintain confidentiality and security of the data.
  
• Analytics and Advertising Partners: We use analytics services like Google Analytics (and others, such as PostHog for internal analytics) to understand how users find and use our website. These entities may set Cookies in your browser or device to collect certain internet log information and visitor behavior data. You can learn more about Google’s data practices at Google’s Privacy & Terms site. For advertising, we may share information with or receive information from partners such as LinkedIn or other ad networks so that our ads can be targeted to relevant audiences. For example, we might use a LinkedIn tag on our site that helps LinkedIn show our ads to people who have visited our site. These third-party advertising partners may act as independent controllers of your data, and their processing will be governed by their own privacy policies. You can opt out of certain advertising trackers by visiting the Network Advertising Initiative opt-out page or the Digital Advertising Alliance opt-out page.
  
• As Required by Law or for Safety: We may disclose your information if we believe in good faith that such disclosure is necessary to comply with relevant laws or legal processes (e.g., responding to subpoenas, court orders, or government requests). We may also disclose information as necessary to (a) enforce our Terms and Conditions or other agreements; (b) detect, investigate, or prevent fraud, security or technical issues; (c) protect the rights, property, or safety of Meridian, our users, or the public; or (d) respond to an emergency which we believe in good faith requires us to disclose data to assist in preventing a death or serious bodily injury. For example, if you post unlawful or threatening content on our Services, we may report it to authorities or take other appropriate actions.
  
• Business Transfers (M&A): If Meridian is involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, sale of company assets, or transition of service to another provider, your information may be transferred as part of such a transaction. In such cases, we will ensure that the successor entity is bound by terms that are at least as protective of your personal information as those described in this Privacy Policy, and we will provide notice before any personal information is transferred and becomes subject to a different privacy policy.
  
• With Your Consent: We may share your personal information for other purposes not listed here, but we will do so only with your consent. For instance, if you agree to let us share your testimonial or story on our site, or if you authorize us to share data with a third-party service not otherwise described here, we will do so in accordance with your instructions.
  

5. User Rights and Choices

Marketing Communications: If you have signed up to receive marketing emails from us, you can opt out at any time by clicking the “unsubscribe” link in the footer of the email or by contacting us at the email address provided below. Even if you opt out of marketing messages, we may still send you transactional or informational emails that are necessary for our ongoing business relationship (such as account notifications, security alerts, or billing communications).

Do Not Track Signals: “Do Not Track” (DNT) is a setting available in some web browsers that allows you to express a preference regarding tracking by websites. There is currently no industry standard for recognizing or honoring DNT signals, and we do not respond to them. Instead, we adhere to the privacy practices described in this Policy and provide the opt-out choices described here for Cookies and targeted advertising.

European Data Subject Rights: If you are in the EEA or UK, you have certain rights under applicable data protection laws with respect to your personal information, which may include the right to:

• Access your personal data and obtain a copy of it, or to request that we correct or update any inaccuracies;
  
• Request deletion of your personal information when it is no longer needed or if processing it is unlawful (the “right to be forgotten”);
  
• Restrict processing of your personal information in certain circumstances (for example, while we verify or investigate your concerns about accuracy or lawful processing);
  
• Object to our processing of your personal information if it is based on legitimate interests, including any profiling, or to opt out of direct marketing (including any direct marketing based on profiling);
  
• Request portability of your personal information, meaning to obtain a copy in a structured, commonly used, machine-readable format, and to have it transferred to another data controller when technically feasible; and
  
• Not be subject to a decision based solely on automated processing, including profiling, which produces legal effects or similarly significant effects, unless permitted under applicable law.
  

You also have the right to lodge a complaint with a supervisory authority if you believe our processing of your personal information violates the law. If you are in the EU, you can find your data protection regulator [here]. If you are in the UK, you can contact the Information Commissioner’s Office (ICO).

To exercise any of your rights, please contact us using the details provided in the Contact Information section below. We will respond to your request in accordance with applicable law. We may need to verify your identity before processing certain requests (for example, by asking you to log into your account or provide certain information to confirm your identity).

California and Other U.S. State Privacy Rights: If you are a resident of California or another U.S. state with similar privacy laws, you may have specific rights regarding your personal information (such as rights to access, delete, or correct personal data, and rights to opt-out of certain sharing or selling of data). Please refer to our separate [California Privacy Notice] (if provided on our website) for information on how we comply with the California Consumer Privacy Act (CCPA) and other state laws. You can also contact us with any questions about your rights under these laws.

Cookie Controls: As noted above, you can control or limit how Cookies are used via your browser settings. Most web browsers allow you to refuse new Cookies, receive a notification when a new Cookie is set, or disable Cookies altogether. You can also often clear existing Cookies from your browser. Please consult your browser’s “Help” documentation for more information on managing Cookies. Additionally, there are online resources like aboutcookies.org that provide guidance on how to control Cookies for various browsers.

Keep in mind that blocking or deleting Cookies may negatively impact your experience using our Services, as some features rely on Cookies to function properly. For example, you might need to re-enter information that would have otherwise been remembered, or you may not receive personalized content or settings.

Analytics and Advertising Opt-Outs: To specifically opt out of Google Analytics, you can install the Google Analytics Opt-out Browser Add-on. For interest-based advertising, as mentioned, you can use industry opt-out tools like the NAI or DAA opt-out pages (linked in the section above). These opt-outs typically work by placing a cookie on your device that signals your opt-out preference, so if you clear Cookies you may need to opt out again.

Declining to Provide Information: If you choose not to provide certain personal information when requested, you may not be able to use or access some features of the Services. For example, if you do not provide account setup information, we cannot create an account for you. We will tell you when information is optional. If you later decide to withdraw a consent or object to certain processing, we will respect those choices in line with legal obligations, but it may mean we cannot provide certain services to you.

6. Security

We take security seriously and implement a variety of technical and organizational measures to protect your personal information from unauthorized access, use, or disclosure. These measures include encryption of data in transit (TLS), regular security assessments, access controls to personal data, and employee training on data security. However, no method of transmission over the Internet or method of electronic storage is completely secure. While we strive to protect your personal information, we cannot guarantee its absolute security. You should also take steps to secure and never share your account credentials and be mindful of how you handle and disclose your personal information. If we learn of a data breach that affects your personal information, we will notify you and the appropriate authorities as required by law.

7. Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. For instance, we might need to keep certain transaction records for accounting or legal compliance. When determining how long to keep personal information, we consider the amount, nature, and sensitivity of the information, the potential risk of harm from unauthorized use or disclosure, the purposes for processing, whether we can achieve those purposes through other means, and applicable legal requirements (such as statutes of limitations).

If you request that we delete your personal information, we will take reasonable steps to securely delete or destroy it, or to anonymize it in accordance with applicable laws (subject to the exceptions provided by law). There are certain situations where we may be unable to fully delete your data, for example, if it has been stored in our backup archives or if deletion would conflict with legal obligations. In such cases, we will securely isolate and protect that data from further processing until deletion is possible.

8. Children

Our Services are not intended for children under the age of 18, and we do not knowingly collect personal information from anyone under 18. If you are under 18, please do not use our Services or send us any personal information. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information from our files as soon as possible. If you believe that a child under 18 may have provided us with personal information, please contact us at our email address below so that we can investigate and delete any such information. (Parents or legal guardians should also feel free to contact us if they have any concerns.)

9. International Data

Meridian is based in the United States, and our website and Services are hosted in the U.S. If you are accessing the Services from outside the U.S., please be aware that your personal information will be transferred to and stored in the United States or other jurisdictions where our service providers may operate. The data protection and privacy laws in these jurisdictions may not be equivalent to those in your home country.

However, when we transfer personal information from the EEA, UK, or Switzerland to the U.S. or any other country, we will protect it as described in this Privacy Policy and in accordance with applicable law. This may include using specific contractual clauses (Standard Contractual Clauses) approved by the European Commission or UK authorities, or relying on another lawful transfer mechanism. If you would like more information about our data transfer practices or to obtain a copy of the Standard Contractual Clauses we use, you can contact us using the information below.

By using our Services or providing us with your information, you understand and acknowledge that your personal information may be transferred to and processed in the United States and other countries as explained above.

10. Third Parties

Our Services may contain links to websites, services, and applications that are operated by third parties. This Privacy Policy does not apply to information collected on or through any third-party websites or services, which have their own privacy practices. For example, if we post a link to a blog post on an external site, or you click a link to sign up for a webinar hosted by a partner, that site’s privacy policy will govern any data collected there. We encourage you to review the privacy policies of any third-party sites or services you interact with. Meridian is not responsible for the privacy practices or content of such third-party services.

11. Changes to Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. If we make changes, we will post the updated Privacy Policy on this page with a new “Last Updated” date. In some cases, we may (or as required by law, will) notify you about significant changes by additional means, such as prominently posting a notice on our website or sending you an email notification. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

12. Contact

Meridian Tech, Inc. is the entity responsible for the processing of your personal information as described in this Privacy Policy (the data controller). If you have any questions, comments, or concerns about this Privacy Policy or our data practices, or if you wish to exercise any of your privacy rights, please contact us:

Email: team@trymeridian.com
Mail: Meridian Tech, Inc.
169 Madison Ave, STE 11681
New York, NY 10016 (USA)

We will do our best to address your inquiry promptly and thoroughly. If you contact us by mail, please indicate that your inquiry is related to “Privacy Policy” so we can route it to the appropriate team.