How Meridian Helps You Win

Generative Engine Optimization (GEO) is quickly becoming a core metric for every leadership team. As consumer search changes, if your brand isn’t showing up in AI answers you’re missing where discovery is now happening. That’s where we at Meridian want to help.

We believe our role is to be your GEO partner. We track how your brand appears across major AI search platforms, and then give you the tools to improve.

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See Where AI Mentions Your Brand

One of the hardest parts of GEO is knowing if AI is even talking about you. Manually testing ChatGPT, Perplexity, or Google AI is slow, incomplete, and inconclusive.

Meridian does the monitoring for you. We track your brand by collecting thousands of data points daily across hundreds of prompts, across each model, that are specific to you. We then consolidate that data to give you a clear dashboard of performance.

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Understand How Your Competitors Show Up

Importantly, winning your market in AI search is not just about your visibility. If your core competitors are being recommended for the most important queries, you’re losing sales.

Meridian tracks which competitors are winning in AI answers, how their brand is portrayed, and what content is driving them mentioned. We use these insights to help you form a roadmap, whether by strengthening your existing content or creating new assets to fill the gap.

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Uncover Content Gaps and Missed Opportunities

A key strength of our platform is showing you where you should be showing up, but aren’t.

As an example, let’s say parents are asking AI “What’s the safest baby stroller according to experts?” and ChatGPT is citing articles that don’t yet mention your product, even though it should. Meridian will flag those gaps, alert you, and compile the necessary information.

From there, it suggests ways to close the gap: create new on-page content, updating an out-of-date article with topical information, or add structured data so that AI crawlers can more easily cite your information.

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Get Actionable Content Optimization

Meridian doesn’t just point out problems, it tells you our recommendations on how to fix them.

That could mean adding a Q&A section to address common AI-phrased queries, simplifying your language so models can parse it more easily, and checking technical website issues such as AI crawler accessibility.

These recommendations will feel familiar to SEO pros, but our north star is optimizing for generative engines. Optimizing for crawlers is the next step in evolving your content strategy specifically for AI search.

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Stay Ahead as AI Search Evolves

The AI search space is evolving daily. New models are constantly launching, old ones are receiving updates, and the strategies that matter shift.

We see our role as being the partner that keeps you ahead of those changes. You’ll see alerts if your brand’s mention frequency drops, if a new feature affects your industry, and if a key query set in your category isn’t pulling you in.

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The Future of Search

AI is reshaping discovery, and optimizing for generative engines is how brands will win the next decade. With Meridian, we give you the tools to know where you stand, the problems that need fixing, and the roadmap needed to drive visibility in AI-driven answers.

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